In this campaign for a custom ski collaboration with Nordica and SOS Outreach, I led the art direction for marketing efforts across digital and print. The initiative highlighted the impactful work of SOS Outreach and emphasized the partnership and donation efforts tied to the custom skis. I helped carefully craft cohesive visuals that effectively communicated the mission of SOS and encouraged community engagement, showcasing how every purchase contributed to supporting youth through outdoor programs and mentorship.

Website Homepage Hero Teaser

Organic Social Media

Email Series

Print Poster
Broadcast & Connected TV Commercial